Last month, a lawsuit was filed against Swedish fast-fashion giant H&M in New York federal court, accusing it of it “greenwashing,” or engaging in false advertising about the sustainability of its clothing. The lawsuit was brought forward by Chelsea Commodore, a SUNY New Paltz marketing student who alleged she had overpaid for a fashion piece marketed as “conscious” that really … wasn’t. In fact, she claims, several pieces of the brand’s Conscious Collection products were advertised as using less water to manufacture when they actually use more. H&M claims the discrepancy was the result of technical issues.